Magazine Double Page Spread Analysis- The Fly

On the first page, Sky, the artist and the main subject of the pages is photographed. This image takes up the entire page, making it the centre of visual interest, suggesting Sky is very important. It is striking and linked with the text.

She is in front of a black background wearing a black jacket which blend together, so the viewer's attention is drawn to her face a top, which have brighter colours than anywhere else on the page.

Sky's face is satisfying the male gaze through the use of make up to make her look more aesthetically pleasing and her expression, which is invitational; there is emphasis on her eyes and her head is slightly to one side, with a hint of a smile being shown. It projects a mischievous or mysterious mood, suggesting there may be some contact potential. This has the same effect as advertising's soft sell.

On the second page, the text is arranged in two columns, with very little negative space, the artist's name at the top-centre of the page to set the subject, and a pull quote in an emboldened larger font to tempt the reader to read the text. The page number is a the bottom-centre of the page, and the magazine website is in the bottom right corner of the page.
The black formal-looking text font gives the page a smart, serious appearance.
The language register of the magazine is formal, but the language register of the artist is obviously informal as it is speech. 

Magazine Cover Analysis- The Fly

The masthead 'The Fly' is positioned at the top of the page. The font is bold but not capitalised or black, like the other mastheads I have looked at. This gives the magazine a more casual feeling compared to other magazines I have looked at that seem more formal with black text on white backgrounds. 

The space caused by the presence of the ascenders and descenders is filled using the date, issue number, and price, which is an interesting use of space.

The cover is kept very simple, with the only other features of the page being a single image that fills the page, and the name of the artist 'Sky Ferreira' acting as the main cover line. This suggests that the artist is enough to sell the whole magazine. The magazine is letting the image do all of the talking, instead of cluttering a page with words, that would make it seem more like an advertisement than a music magazine.

The principle image shows Sky Ferreira sitting in what appears to be a bed, breaking the forth wall by looking at the reader through round white sunglasses, making herself the centre of visual interest. It is a curious image, thus inviting the viewer to investigate the magazine further.

The colour scheme is also simple; black, white, blue and the hot pink of Sky's lipstick and bracelet to brighten up the cover.

The black writing on Sky's top parallels her name, also written in black at the bottom of the page.

The page is laid out so that the masthead and Sky's head are in the top third of the page, her body and the writing on her top are in the middle third, and Sky's name is positioned at the bottom of the page. This ensures each third has been filled with something eye-catching so that the whole cover looks more interesting. 

Magazine Contents Analysis- The Fly

This uncomplicated layout includes the masthead from the cover that is continued onto this page to re-enforce brand.

The headings of each section are in crotchets to indicate that they are different to the rest of the text on the page.

All of the text is in a clear, white font, and the features are on the right side third, capitalised and emboldened, which makes them seem like they are demanding to be looked at. 

This contrasts with the issue introduction that provides some information about the magazine and its contents because this is presented in a smaller font and has not been emboldened or capitalised, suggesting you read it, rather than demanding. 

In the bottom-centre is the page number, and the magazine website is displayed in the bottom right corner on the white area around the edge of the page, forming a border.

The image is dream-like, which will provoke the audience to read on because they are curious. The high-contrast and calming colours add to the effect, making it more fascinating.